Latest News for: gtm

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Precedence Research Expands Strategic Portfolio with Comprehensive Go-To-Market (GTM) as a Service Offering

Nasdaq Globe Newswire 21 Apr 2026
Precedence Research has expanded its strategic portfolio by introducing a comprehensive Go-To-Market (GTM) as a Service ...
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GetWhys Raises $5.2M Round to Close the Research-to-Outcome Gap for B2B GTM Teams

PR Newswire 16 Apr 2026
BOISE, Idaho, April 16, 2026 /PRNewswire/ -- GetWhys today announced $5.2M in an oversubscribed funding round to accelerate the growth of its Insight-Driven GTM Platform, which converts buyer insights into the GTM work that drives revenue.
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The GTM laws of physics

Caledonian Record 15 Apr 2026
ZoomInfo reports that successful AI integration into GTM relies on a hierarchy of Context, Timing, Targeting, and Content, emphasizing data quality over models ....
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Demandbase Debuts Demandbase AI, the Pipeline Engine for Modern GTM Teams

Nasdaq Globe Newswire 14 Apr 2026
The unveiling of Demandbase AI marks a definitive platform ...
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Boyer Launches AI "Strike Force" to Drive Immediate Market Wins; Appoints Industry Veteran Rob Kline to Lead Strategic GTM

PR Newswire 14 Apr 2026
To spearhead this offensive, Boyer has appointed software executive and strategic advisor Rob Kline to lead the firm's AI Strategy and Go-to-Market (GTM) efforts ... A Strategic GTM Built on Seller ...
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New Research Of 511 B2B Leaders Reveals GTM Execution Is Costing Organization Revenue In 2026

PR Newswire 09 Apr 2026
The 2026 State of B2B Go-to-Market (GTM) Strategy report, based on a February 2026 survey of 511 B2B professionals in the US and UK, reveals GTM is evolving from activity-driven tactics into an enterprise discipline.
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2X Names Emily Atkinson Chief Client Officer to Operationalize Its Unified GTM Engine

Nasdaq Globe Newswire 08 Apr 2026
2X names Emily Atkinson to a new Chief Client Officer role to unify strategy, execution, tech and AI and help close the execution gap for B2B marketers ... .
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Leading GTM Strategist Announces Go To Market Partners Certified Advisor Status

Norfolk Daily News 01 Apr 2026
Demand Revenue has announced that CEO Alan Gonsenhauser has completed certification as a Go To Market Partners ... .
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AI GTM Roadmap for CMOs: A 90-Day Plan to Integrate AI (Goldcast Inc)

Public Technologies 27 Mar 2026
) You've been handed the mandate ... Regardless, the pressure is real. But CMOs aren't failing with AI because they don't understand it ... [...] ... Disclaimer ... (noodl.
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Transit Technologies Appoints Magali Daumas as Vice President of Marketing to Advance Product Marketing, Brand & GTM Strategy

PR Newswire 26 Mar 2026
Brand & GTM Strategy. In this role, Daumas will lead product marketing, brand, and go-to-market strategy across the company's expanding portfolio, strengthening how Transit Technologies brings its innovative mobility platform to market ... 21% ... .
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The GTM Blindspot: Why AI Search Models Are Overlooking Websites Using Tag Manager For Schema

Scoop 25 Mar 2026
Artificial Intelligence Optimisation (AIO) or Generative Engine Optimisation (GEO) are not just buzzwords; they require fundamental shifts in how we build and optimise websites ....
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HG Insights Unveils Unified Revenue Growth Intelligence Platform and Agentic Infrastructure to Redefine GTM Precision

PR Newswire 24 Mar 2026
The RGI Platform uniquely delivers market, account, technology, intent, and contact intelligence in a single AI-driven experience to accelerate high-confidence GTM execution ... "AI in GTM simply amplifies whatever data you feed it.
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